1. A genuine representation of the current value of a property
Legislation around Auctions in QLD dictates that agents are not permitted to give buyers a price guide or price indication of the property. This ensures that the market dictates the value not the agent.
2. Cash, Unconditional sale with your choice of deposit and settlement
When you sell by Auction, the property is purchased on an 'as is, where is' basis with no cooling off, finance or building and pest clauses in the contract.
3. You choose the date your property sells
You choose the length of the campaign leading up to the Auction day. Of course you can accept an offer prior to the day but the Auction day is pre-selected with all efforts focused on achieving the desired result.
4. Creates competition between genuine buyers
Over the campaign you will have had many qualified buyers attend the scheduled open homes and private viewings, these buyers will have seen all of the interest in your property and come Auction day they will no doubt see the familiar faces in the crowd. With the heart pumping and the possibility of missing out on 'The One' competition will ensue.
5. Brings ALL of the buyers out of the woodwork, able to bid or otherwise
Not all buyers are willing or able to bid at Auction. The beauty of the auction campaign lies in its flexibility with all 3 phases of the campaign just as important as each other. Every potential buyer for the property will make them selves known to you, whether they are in a position to bid or would like to place an offer either before or post Auctions should it pass in.
6. Creates a 3 phase sales process giving flexibility to the vendor
The 3 phases mentioned are Pre Auction, Auction day and Post Auction. Pre Auction is basically a 'no price' private treaty period with the pending Auction day giving a deadline to buyers wishing to purchase outside of Auction bidding. The beauty of this period is that buyers wishing to purchase during this period will need to put forward a very attractive offer in order for the vendor to 'take it off the market' before Auction day. Auction day is where the last 3-4 weeks of marketing and open homes comes to fruition, ideally with a competitive Auction culminating in the fall of the hammer and a round of applause. Post Auction, in the event that the bidding doesn't reach the reserve, all of the potential buyers for the property have made them selves known and Post Auction negotiation begins.
7. Gives complete control of price and process to the vendor
Contrary to some of the 'advice' given by agents, the Auction process gives complete control to the vendor. The 3-4 weeks of open homes and genuine market feedback, not influenced by the agents price guide will give the vendor and the agent an idea of where they should expect the property to sell. The vendor will choose a reserve price which will be the point at which the property will be 'on the market' during the auction should the bidding go that high. If the bidding doesn't reach the vendors reserve, the property goes into the Post Auction negotiation phase.
8. Reduces the days a property is on the market
Properties left to linger on the market can end up selling for less than they would have had they been sold earlier in the campaign, they can get that 'what's wrong with it' stigma. A well run Auction campaign ensures that the property is given the best possible chance of selling during its new and fresh period on the market.
9. Removes the risk of under selling that exposing an asking price can create
When you put a price on a property, you can inadvertently be placing a ceiling on the end value. To avoid that, the Auction campaign allows the market to determine the value rather than being influenced by an agents price or guide.
10. A well run Auction campaign is exciting for buyers, sellers, agents and onlookers.
Aside from all of the other benefits already mentioned, the Auction day can be very exciting. The crowd is rife with nervous energy, the competitive nature of people comes out, the Auctioneer brings the exchange to life. The hammer falls after a spirited bidding competition and we have a new owner of the home. This can be an excellent promotion for your business as many people will see the exceptional results you have achieved for themselves rather than reading it on your DL 'Just Sold' flyer in their letterbox on the way to the bin.
Legislation around Auctions in QLD dictates that agents are not permitted to give buyers a price guide or price indication of the property. This ensures that the market dictates the value not the agent.
2. Cash, Unconditional sale with your choice of deposit and settlement
When you sell by Auction, the property is purchased on an 'as is, where is' basis with no cooling off, finance or building and pest clauses in the contract.
3. You choose the date your property sells
You choose the length of the campaign leading up to the Auction day. Of course you can accept an offer prior to the day but the Auction day is pre-selected with all efforts focused on achieving the desired result.
4. Creates competition between genuine buyers
Over the campaign you will have had many qualified buyers attend the scheduled open homes and private viewings, these buyers will have seen all of the interest in your property and come Auction day they will no doubt see the familiar faces in the crowd. With the heart pumping and the possibility of missing out on 'The One' competition will ensue.
5. Brings ALL of the buyers out of the woodwork, able to bid or otherwise
Not all buyers are willing or able to bid at Auction. The beauty of the auction campaign lies in its flexibility with all 3 phases of the campaign just as important as each other. Every potential buyer for the property will make them selves known to you, whether they are in a position to bid or would like to place an offer either before or post Auctions should it pass in.
6. Creates a 3 phase sales process giving flexibility to the vendor
The 3 phases mentioned are Pre Auction, Auction day and Post Auction. Pre Auction is basically a 'no price' private treaty period with the pending Auction day giving a deadline to buyers wishing to purchase outside of Auction bidding. The beauty of this period is that buyers wishing to purchase during this period will need to put forward a very attractive offer in order for the vendor to 'take it off the market' before Auction day. Auction day is where the last 3-4 weeks of marketing and open homes comes to fruition, ideally with a competitive Auction culminating in the fall of the hammer and a round of applause. Post Auction, in the event that the bidding doesn't reach the reserve, all of the potential buyers for the property have made them selves known and Post Auction negotiation begins.
7. Gives complete control of price and process to the vendor
Contrary to some of the 'advice' given by agents, the Auction process gives complete control to the vendor. The 3-4 weeks of open homes and genuine market feedback, not influenced by the agents price guide will give the vendor and the agent an idea of where they should expect the property to sell. The vendor will choose a reserve price which will be the point at which the property will be 'on the market' during the auction should the bidding go that high. If the bidding doesn't reach the vendors reserve, the property goes into the Post Auction negotiation phase.
8. Reduces the days a property is on the market
Properties left to linger on the market can end up selling for less than they would have had they been sold earlier in the campaign, they can get that 'what's wrong with it' stigma. A well run Auction campaign ensures that the property is given the best possible chance of selling during its new and fresh period on the market.
9. Removes the risk of under selling that exposing an asking price can create
When you put a price on a property, you can inadvertently be placing a ceiling on the end value. To avoid that, the Auction campaign allows the market to determine the value rather than being influenced by an agents price or guide.
10. A well run Auction campaign is exciting for buyers, sellers, agents and onlookers.
Aside from all of the other benefits already mentioned, the Auction day can be very exciting. The crowd is rife with nervous energy, the competitive nature of people comes out, the Auctioneer brings the exchange to life. The hammer falls after a spirited bidding competition and we have a new owner of the home. This can be an excellent promotion for your business as many people will see the exceptional results you have achieved for themselves rather than reading it on your DL 'Just Sold' flyer in their letterbox on the way to the bin.
